Sales Funnels
Turn Inquiries Into Booked Jobs
At Coatings On Demand, we design and build custom sales funnels tailored specifically for the coatings industry. Whether your expertise lies in epoxy flooring systems, metallic decorative finishes, pool deck refinishing, or any other service within the niche, our funnels are designed to streamline your sales process, increase conversions, and drive sustainable business growth.
How We Optimize Your Sales Funnels
Understanding Your Target Audience Inside and Out
Customer Avatar Research
We start by gaining a deep understanding of your target customers. Through detailed research, we define their preferences, pain points, and buying behaviors, ensuring our funnel strategies connect with the right audience.
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Audience Analysis
Researching demographics, interests, and behaviors specific to your market to ensure your campaigns resonate with the right audience and drive meaningful engagement. -
Strategy Alignment
Tailoring every step of the funnel to meet your audience’s needs, ensuring higher engagement and conversions.
Crafting Engaging Content and User-Friendly Funnels
Copywriting and Design
We combine clear, persuasive copy with visually appealing designs to create high-converting funnels that drive action.
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Persuasive Copywriting
Crafting messages that resonate with customers, from highlighting the benefits of flake floors for driveways to showcasing the durability of industrial coatings. -
Visual Design
Building sleek, user-friendly designs that showcase your services, while guiding users through the funnel effortlessly. -
Approval Process
Collaborating with you on every design and copy element to ensure alignment with your brand and goals.
Streamline Your Operations and Boost Efficiency
CRM Integration and Automation
We integrate your funnels with automation tools and CRM systems to make lead management seamless and efficient, from initial contact to closing the sale.
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Automation Development
Setting up automated follow-ups and lead nurturing workflows to ensure timely communication and effective engagement with potential customers. -
Sales Process Alignment
Customizing the funnel to complement your sales process, ensuring smooth integration and a consistent customer experience.
Refining Funnels for Maximum Performance
Ongoing Optimization and A/B Testing
We continuously optimize your funnels using performance data and A/B testing to ensure they perform at their best.
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Continuous A/B Testing
Testing different headlines, visuals, and call-to-action strategies to identify what resonates most with your audience. -
Data-Driven Adjustments
Using analytics to refine key metrics like opt-in and conversion rates, ensuring your funnels consistently deliver results.
Turning Visitors into Loyal Customers
Maximizing Opt-In and Conversion Rates
Our ultimate goal is to turn your visitors into leads and customers. By closely monitoring user behavior and making adjustments, we help you get the most out of your sales funnels.
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Performance Monitoring
Tracking how users interact with the funnel and identifying opportunities for improvement. -
Conversion Rate Optimization
Continuously refining the funnel to maximize opt-in and conversion rates, ensuring your sales process works efficiently.
Why Choose Coatings On Demand for Funnel Development?
When you partner with Coatings On Demand, you’re choosing a team that understands the unique needs of the coatings industry.
Deep Industry Knowledge
We specialize in funnels for businesses in the coatings industry, from epoxy flooring and polyaspartic coatings to garage floor finishes, pool deck resurfacing, patio coatings, flake systems, metallic decorative finishes, and industrial concrete solutions, covering all services within the niche.
Custom Strategies
Each funnel is tailored to your specific business goals, ensuring it aligns perfectly with your audience and sales process.
Results-Driven Approach
From customer research to ongoing optimization, we focus on delivering measurable results that help grow your business.
EXCELLENT Based on 18 reviews Dante Amidiri2024-02-28 Well, what can I say..? The first month and a half things were slow, but that’s to be expected. Things take time to optimize, and there’s a team behind the scenes working solely on the task. Now that we’re entering March, I’m seeing that our revenue increased 250%, from January to February with projections to soar even higher going forward. I haven’t even presented all of my services and ideas yet, nor have I requested my ad spend increase to what I have in mind. There is still so much that can be done as well, and many more of their services we haven’t even touched yet… we’ve only scratched the surface. But imagine what might happen once we do! Great team overall, very responsive, very helpful. Regardless of the industry you’re in, I’d say to at least get a call scheduled with the team. I definitely recommend working with them if you’re serious about pushing your business to the next level. Shawn Gunn2023-12-15 I’ve been over promised and under delivered by marketing agency after agency. I took a leap once again with nelly because you can’t win without rolling the dice. His team absolutely crushed the Christmas light game for me!! I highly recommend them. Word also has it he KILLS the epoxy game as well which I believe with what he did for me! Central Coast Polishing & Restoration2023-12-14 I have been working with Nelly and his team for some time now. They are always responsive and professional. They care about my business and it shows! willy d2023-01-21 Been using these guys for a few months now and are def seeing results. We are booked out for weeks even during these colder months when we would usually be slow. Their team is efficient, knowledgeable and polite - typically addressing any of our concerns within hours. Excited to see what warm weather will bring. Thanks guys ! ~ Billy 🤙🤙🤙 david33125612022-11-11 Been with these guys for a few months now, I am happy with my results so far and the quick action takers they are! They do what they say they are going to do! Ben Asadi2022-10-26 Where can I begin? Nelly and his team are the best in the business. I decided to go with them after interviewing 8 other marketing companies and decided to go with them because they understand the concept of advanced and effective SEO/marketing/advertising. Good communication is something that most marketing companies slack on. Not Nelly is Marketing. Their whole team is extremely responsive. Anytime I have a question they will immediately answer the phone, text or even set up a zoom call on short notice. They really do a great job at explaining each service with you and keep you updated and informed during the whole process. They will also send emails with videos attached that screen share and voiceover changes they’ve made to your ads or website. This feature is great if you need a refresher on your latest updates. Besides their ability to create a great website with true SEO they also have a killer Facebook advertisement team. We tripled our monthly revenue the very first month we started Ads with them. They will also constantly optimize and update your adds to save you money and ultimate help you get more qualified leads. They also do a “Mastermind” zoom call every Monday where Nelly will pick a topic that will help us grow our companies. You also get the chance to discuss strategy with some of the best companies in the industry. THIS IS GOLD. Seriously look no further, scared money won’t make money. You have to pay to play and they are worth every single cent. Andrew Casey2022-07-28 I wanted to give a big thank you for everything you and your team have helped build here. It's been a really great ride - not just in the success of getting us to a place where no other (5 others to be exact) agency was able to get us with FB Ads, but the true friendship we've built along the way. Your determination, 'failure is not an option' and 'no excuses' attitude is infectious and admirable. Your great leadership skills are on display throughout the organization I've been fortunate enough to witness you build. I've loved working with Cameron and Daniel personally as they share that winning attitude, not to mention are just good humans. Of course I must also recognize those in the background pulling the media triggers, designers, video editors and their great attention to detail. The clear and effective reporting I knew would always be there in the morning, impeccable communication and coming to our meetings overly prepared are standards that we've now come to expect out of all of our partners and you really set the bar high! Again - I think one of the greatest things, besides the growth of our business, is the friendship and respect we've built over the years! Couldn't recommend working with you and your team more. Peter Kane2022-04-26 Nelly IS marketing has really increased my business for Zone Garage Of Central Virginia. I’m getting more qualified leads with their Facebook/instagram marketing. Peter Marvin Coffman (Big Marv)2022-04-19 I've been working with Nelly for years now. I've worked with a lot of marketing agencies and I can tell you that these guys are some of the best in the business! His team is directly responsible for keeping my calendar filled with hot leads that are excited to work with me! I can't recommend him enough. If you need new sales on autopilot, look no further than the Nelly IS Marketing team!
Contact Us
Let’s Grow Your Coatings Business Together
We’re here to help take your coatings business to the next level. Whether you’re looking to generate leads, scale operations, or optimize your marketing strategy, we’ve got the expertise to help you succeed. Contact us today to schedule your free consultation and see how Coatings On Demand can drive real, sustainable growth for your business.